Case Study: Hotel Website Design for Dream Star View Hotel, Ooty
http://dreamstarviewhotelooty.com
When the client approached me to design a website for Dream Star View Hotel in Ooty, he had already seen some of my previous work with hotels and resorts. His clear requirement was a high-quality, elegant design that would attract guests planning a visit to Ooty.
After reviewing the hotel's interior and exterior photos, I decided to follow a minimalistic design approach. One unique highlight of the property was the beautiful flower garden surrounding the hotel. I wanted to bring the same peaceful and vibrant garden experience into the digital space. My goal was that visitors viewing the website would feel the same emotion as standing on the hotel balcony overlooking the flower garden.
However, adding too many flowery elements risked making the website look overly decorative or "fancy," which would be inappropriate for a four-star hotel brand. To avoid this, I maintained clean typography, used subtle color palettes, and chose lightweight line icons (1px width). All icons were placed on secondary-color backgrounds to maintain visual consistency and sophistication.
When I shared the first design draft, the client was impressed with the layout, the visual treatment of amenities, and the overall aesthetic that reflected the character of the hotel.
As a freelance designer, I always start by understanding the business personality and what makes it stand out. This ensures that the website not only looks professional but also connects with the right audience.
The website was developed using HTML, CSS, and JavaScript, and is fully responsive and mobile-friendly to provide a seamless experience across devices.
If you're looking to develop a website for your hotel, resort, homestay, or any tourism-related business, feel free to reach out.
My approach is not limited to design and development — I continue to support my clients in promoting their websites through social media, SEO strategies, YouTube videos, and other digital marketing channels to help grow their business.
๐ Latest Trends in Hotel Website Design (2025)
Today’s hotel websites go beyond basic information. The latest trend is to create an immersive experience that starts online — even before the guest arrives. Modern hotel websites are now focusing on:
Storytelling through visuals and video
High-speed performance and mobile-first interfaces
Interactive virtual tours and scroll-based animations
Seamless online booking integration with real-time availability
Multilingual and location-personalized content
Dark mode and accessibility-ready design
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